North Florida Women’s Care, P.A. (“North Florida Women’s Care”) takes your privacy seriously and we are committed to ensuring that your privacy is protected. This Website Privacy Policy sets out how North Florida Women’s Care collects, uses, shares, and protects your information provided on or through this website. For details about patient confidentiality, please see our Notice of Privacy Practice.

Purposes of Processing

We process personal data collected via this website for the following purposes:

• Contact — to respond to and communicate with you through phone, mail, email and/or web forms.
• Newsletters — to send you newsletters and related communications where you have signed up to receive them.
• Legal obligations — to comply with applicable laws, regulations, and legal obligations to which we are subject.
• Statistics and website improvement — to compile and analyze statistics about how this website is used so that we can improve it.

What We Collect

We may collect the following information:

• Personally Identifiable Information — North Florida Women’s Care does not collect personally identifiable information through the website unless volunteered by the user – for example, when completing a form to register for a class or subscribing to a newsletter. Personal information you submit is only shared with North Florida Women’s Care personnel who need the information to respond to your request or inquiry. We do not share personal information with any other organization.
• Non-personally Identifiable Information — This site collects non-personally identifiable user information, such as IP addresses, cookies, and navigational data. This information is used for management of the website and to improve content. North Florida Women’s Care does not connect this data to any personal information that is collected. This site may collect data using first- and third-party cookies for demographics and other behavioral information as a part of an advertising or remarketing program.

Website Analytics and Advertising

The North Florida Women’s Care website collects non-identifiable data using cookies for demographics, remarketing, campaigns, and to improve navigation and content on the website.

Our site uses technologies of third-party partners [such as NextRoll] to help us recognize your device and understand how you use our site(s) so that we can improve our services to reflect your interests and serve you advertisements about the [products and/or services] that are likely to be of more interest to you. Specifically, [NextRoll/these partners] collect information about your activity on our site(s) to enable us to:

• measure and analyze traffic and browsing activity on our site(s);
• show advertisements for our products and/or services to you on third-party sites;
• measure and analyze the performance of our advertising campaigns.

Cross-Device

We may share data, such as hashed email derived from emails or other online identifiers collected on our site(s) with [NextRoll/our advertising partners]. This allows our partners to recognize and deliver you ads across devices and browsers. To read more about the technologies used by [NextRoll/our partner] and their cross device capabilities please refer to NextRoll’s Privacy Notice.

Opting-Out

Users may opt out of Google Analytics for Display Advertising through their browser settings or by adding an Opt-Out Browser Add-on.

Our partners [such as NextRoll] may use non-cookie technologies that may not be impacted by browser settings that block cookies. Your browser may not permit you to block such technologies. For this reason you can use the following third party tools to decline the collection and use of information for the purpose of serving you interest based advertising:

• The NAI’s opt-out platform
• The EDAA’s opt-out platform
• The DAA’s opt-out platform

Email Communications

We provide the opportunity to receive email communications through e-newsletters. You may unsubscribe from these communications at any time by emailing [[INSERT NFLWC CONTACT EMAIL]] or by calling [INSERT NFLWC PHONE NUMBER].

Communications you send to us via email links or contact forms on the site may be shared with North Florida Women’s Care personnel who can best address your request. We will make every effort to respond to your email in a timely manner.

Email communications are not secure or confidential. Please do not send personal health information via email.

Protecting Your Privacy

North Florida Women’s Care uses reasonable security measures to protect the privacy and confidentiality of personal information provided on or through this website and appropriately limits access to it.

We use encryption technology, such as Secure Sockets Layer (SSL), to protect data transmissions on this website.

Mobile and Text Messaging

Text messaging originator opt-in data and consent will not be shared with any third parties unless required by law.

Links to Other Websites

This website links to other websites for educational purposes. These links are provided as a service to you and do not imply endorsement by North Florida Women’s Care. When you leave this North Florida Women’s Care website you will be going to a third party website that may have a privacy policy that is different from this one. North Florida Women’s Care is not responsible for the use, products, services or content on the third party website.

Privacy Policy Updates

North Florida Women’s Care may at any time amend this Website Privacy Policy. Please review this policy periodically. By using this website, you signify your acceptance of the Website Privacy Policy.